Unify, Activate, and Distribute Your Data
Zereba CDP breaks down data silos and creates a single, real-time view of every customer. Connect all your data sources, resolve identities, and power personalization across your entire tech stack.
One Profile. Every Interaction.
Ingest data from your website, mobile app, POS, support desk, and CRM. Zereba's identity resolution stitches it all together into a comprehensive 360° profile that updates in real-time.
Identity Resolution: Merge anonymous and known user profiles automatically.
Real-time Ingestion: Data is available instantly for segmentation and targeting.
Privacy First: Built-in GDPR, CCPA, and POPIA compliance tools.
Custom Attributes: Store any data points relevant to your business.
Connect Everything
Zereba integrates with your entire tech stack via APIs, webhooks, and native connectors. Pull data from any source and push segments to any destination.
Native Connectors: Pre-built integrations with Salesforce, Shopify, HubSpot, and more.
Webhook Ingestion: Receive real-time events from any system.
Data Warehouses: Sync with Snowflake, BigQuery, and Redshift.
Reverse ETL: Push segments back to your data warehouse.
Built for Scale & Speed
Data Warehouse Sync
Seamlessly sync data to and from Snowflake, BigQuery, and Redshift.
Universal API
A developer-friendly API to query customer data from any application.
Enterprise Security
SOC2 Type II compliant with end-to-end encryption.
Low Latency
Sub-millisecond profile lookups for real-time personalization.
Target with Precision
Create dynamic customer segments using any combination of attributes, behaviors, and predictive scores. Segments update in real-time as customer data changes.
Behavioral Segments: Target based on actions, events, and engagement.
RFM Analysis: Automatically segment by recency, frequency, and monetary value.
Predictive Segments: AI-powered segments for churn risk and purchase intent.
Lookalike Audiences: Export to ad platforms for acquisition campaigns.
